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5 reasons to hire employees with secret identities

Photo by Kevin Hagen, Wall Street Journal, December 2019

My Mrs. Claus status is on my day-job resume. It’s a small reference. You have to squint to find it. But it’s there. Sometimes, employers stumble on my Santa side hustle. Conversations are delightful. Workers with alter egos are awesome. Here’s why:

  1. Costuming allows you to imagine a different life for yourself. Instead of using phrases like, “When I am this age, I will … ,” a Santa speaks in the present with language that is true now.

  2. Monday morning gives you secret rock star status. While co-workers drag themselves out of bed, you radiate from the weekend’s festivities.

  3. Your daily wardrobe is out of Central Casting. Superman wore briefs over tights, a human resources nightmare. But Clark Kent sported thick-rimmed glasses and character-driven jackets that had a style all their own.

  4. You have a backstory. During meetings, you reflect on it and smile.

  5. You see possibilities where others don’t, while never leaving the office. That means you might be the person to dance at the water cooler.